When I decided to re-launch with my brand new mailing list (and yes, I’m a broken record… you should join it), and create the site for Practical Business School, I knew I wanted something beyond my personal design abilities in Squarespace. Yes, you will be looking to them for inspiration… and when you’ve built something, do a 1:1 comp to see if your site seems as impactful, or if there are tweaks that would improve it. ![]() Nope, you won’t be copying what they’ve done. Pro-Tip: As you’re putting together plans for your new website, find a few similar websites that you really admire. Today, I’m here to teach you how to build a website on Squarespace, that looks expensive, custom-designed, and like you know all sorts of fancy code… with almost no cash or technical knowledge on hand. And reaching way back into the archives, here is one of my favorite posts on how to brag about yourself online.I have a full tutorial on picking custom fonts and installing those on your Squarespace site (and I promise, it’s much easier than it sounds).I’ve outlined how to choose a color palette, and then use it to customize your Squarespace website.I’ve done a roundup of what each page of your portfolio website should contain, with all the smart tips I’ve gotten from expensive brand strategists.We have a free ebook about building websites on Squarespace that you can get right here.So I’m doing what I always do, which is sharing my hard-earned secrets.īut first, before I give you any new tricks, I want to make sure you have all the resources you need to build a new website all in one place. In fact, I’m so proud of the websites I have put together that I am slightly angry I didn’t figure out all of these tricks earlier. All while spending next to nothing (cha-ching). So after going to the bottom of Google researching my options, I figured out some tips and tricks that allowed me to build a site with Squarespace, and just enough tweaks that it looks fully custom. I thought about it all the time, day and night. I wanted my sites to look that professional. In my research phase (which is always long and lovely), I fell hard for Sophia Amoruso’s site, but I knew I didn’t have the time or money for the team she had used. I wanted sites that looked professionally designed, and like I had dumped a bunch of money into them-I didn’t want boilerplate, I was ready for custom. You get to see sneak peeks in this post, and it will be launching soon along with our first community program for ambitious women… and yup, get on that email list if you want to hear all about it.)īut this time, I wanted more. (The new exists, it’s beautiful, and it’s not live quite yet. ![]() I knew they needed separate, but equally amazing internet landing places. ![]() I also wanted to build a website for Practical Business School, which I’d been trying to jam into the umbrella, with sort of confusing results. (In fact, if you haven’t joined my email list, you totally should-I spill so much knowledge there). I knew that I wanted to provide free e-books, and grow my email list. That meant that I need to re-re-launch, so that I could position myself as an experienced entrepreneur and teacher. I had a really successful quick launch with Practical Business School’s Summer Session last year, but I wanted to back up and take the time to build the thing properly and thoughtfully. In January, I decided it was time to get serious and build a new business from the ground up. And then as the awful whirlwind of Fall 2020 hit, I took a break to figure out what I wanted to do next.Ĭue 2021. I launched a brand new website, and took on a bunch of coaching clients, I ran an amazing Summer Session for ambitious women. This time last year, we were at the beginning of the Pandemic, weddings had all but stopped, and I showed up here to write about re-launching my own website (), as I tried to figure out how I wanted to pivot my career as we all found ourselves stuck at home. I’ve decided that building a website is the path to figuring out what story you want to tell about yourself or your business… it might just be better than fifty hours of coaching. And because I work best in motion, I decided to figure out what I wanted out of my career by building websites. Like so many of you, the pandemic made me take a long hard look at my career and my life. I wanted them to look custom, and really expensive. I wanted my sites to look like I’d poured a bunch of time and money into them, without, you know, pouring a bunch of time and money into them. And this time around, I wanted to get serious. Plus I needed to build a brand new website for Practical Business School. I needed to retool my professional site (and ok, fine, I actually ended up rebuilding it from scratch in one weekend). This year, I decided I needed a new website. For more about APW and how we make money, please click here.
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